A 29 foot rocket ship was erected in the Meatpacking District in NYC,
to launch the all-new MINI Coupe.
The event employed a street team that handed out astronaut ice cream.
MINI Family pack installation. Made to look like a shrink-wrapped family fun pack of cereal.
Defying all odds, this piece made a tour to numerous states across the country.
MINI Countryman Snow Globe
Print campaign for the MINI Countryman.
Outdoor "Ice" board for MINI.
OOH MINI Countryman
New York, Times Square "LET IT SNOW" installation/building wrap.
Outdoor campaign for MINI convertible.
Folded cover pages opened up to show the convertible's "unlimited headroom".
Unique outdoor boards for MINI convertible
Signed Tony Hawk skateboard mounted on canvas for display
as part of a campaign highlighting MINI owners.
MINI VS PORSCHE
Gifts sent out to various media outlets and influencers to create buzz prior to the
MINI VS PORSCHE race and include matchbox size MINI and Porsche toy cars.
Installation for MINI convertible "topless" campaign
Peep show installation for MINI convertible "topless" campaign
MINI Hardtop Playboy insert.
MINI "Not Normal" campaign print. These were really a departure from what we'd done
in the past. New rules as far as the frame and having the cars in an environment.
It was "not normal".
MINI LAMP POST
"Not Normal" campaign installation at SXSW
Playboy print ad
Playboy cover and spread
Playboy site skin
MINI Countryman regional print ad
MINI Countryman print spread
MINI Clubman ZIG. ZAG. ZUG. insert
HAMMER & COOP
Campaign poster
HAMMER & COOP
Iron-on insert
HAMMER & COOP
Insert
HAMMER & COOP lunchbox
HAMMER & COOP outdoor campaign.
We used snipes for a tease and reveal. This is the reveal.
HAMMER & COOP outdoor
New York, Times Square
MINI "wrestlers" campaign print
MINI Activity Book
Paper car cut out. I created this using MINI's technical spec Illustrations and lots and lots and lots of trial and error. The girl siting next to me started making animated gifs of the "test" cars and sending them out to the agency. They were EVERYWHERE!
An example of some of the stuff we created for dealerships to give to their customers.
Dwayne Wade print
Dwayne Wade outdoor board in Times Square
Dwayne Wade print
Dwayne Wade print
Converse OOH
Converse Four Courts print
Converse Poster
OMNI-HEAT print
OMNI-HEAT print
OMNI-DRY print
OMNI-DRY banners
PANDORA takeover
Wim Hof print
OMNI-HEAT print
Columbia "Champions" campaign print
Winter print ads
Sorel Fall print ads
Box design for KitchenAid Torrent blender
NEVRO NANS 2017 tradeshow
NOT NORMAL campaign ads for MINI Global
FSI
FSI
OOH
OOH
OOH
FSI
FSI
Food truck wrap
Nachotron 3000
Print ad
Newspaper
Page with fold (closed)
Page with fold (open)
Introducing the Negotiator app. I helped design this app.
Negotiator App
Negotiator App
Weatherstrip
Facebook page. We made a lot of animated gifs for their page.
Holiday campaign. POS, print, OOH, banners
"BOXES" campaign
"Let's get dressed." campaign print
Print ad for Diageo. Uncommon on this account.
It was mostly POS displays and bottle neckers
BV Coastal bottle necker
Bottle necker
THE SHACK. Huge rebrand. Tons of POS.
The NETOGETHER. Most people involved want to forget it. What could possibly go wrong on live TV between two oversized laptops?
Pro bono for Raise the River
When the yellow pages, aka the phone book turned into YP.com
Print ads for Ritz-Carlton residences. We also made brochures for a number of their residences.
SUNRUN print and OOH
In-store signage
In-store signage
In-store signage
In-store signage
Brochure